What is a Kiosk
Kiosk is a tool for direct marketing. Often it is less valued and not considered by salons for marketing. It’s a wrong perception that kiosks are ineffective. The effectiveness of it depends on businesses. For a salon business using kiosks for marketing is highly recommended. It attracts a lot of customers.
Usage of Kiosk
You can place kiosks at malls and beauty events. It will help you to spread awareness. You can educate people or give tips for hair and skin. If you wish you can also provide them with a demo service so that they know how good you are and you remain in their minds. They also help to gain word of mouth. Kiosks are something that sticks in the minds of the people because of its set up so there’s a high probability that whenever the next time they think of salon, they visit you.
Also, you can use it to receive feedback too. They are simple and an easy way to receive feedback. It’s easier for the clients too. You can place them at your salons and ask people to provide feedback there. It’s less time consuming.
It’s pretty organized and makes marketing personal to the customers. Next time when you strategize your marketing tactics think of kiosks and you will see how beneficial it is.