{"id":4799,"date":"2019-09-23T19:06:10","date_gmt":"2019-09-23T13:36:10","guid":{"rendered":"https:\/\/billez.in\/?p=4799"},"modified":"2022-10-13T11:31:21","modified_gmt":"2022-10-13T11:31:21","slug":"what-matters-in-creating-a-brand-identity","status":"publish","type":"post","link":"https:\/\/billez.in\/?p=4799","title":{"rendered":"What Matters in Creating a Brand Identity?"},"content":{"rendered":"<p><span style=\"font-weight: 400; font-size: 12pt;\">As we know that every person is unique in their way and has a separate identity, in the same way businesses also have an identity. There are so many people offering the same services like you, and that is when the challenge arises. Your salon has to have a distinct identity for people to recognize and differentiate among the huge number of salons running in the market.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 12pt;\">The elements that matter in creating a brand identity are as follows:&nbsp;<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400; font-size: 12pt;\"> Create a brand promise for your salon brand. A brand promise is the unique offering that your salon is giving. Your entire brand building depends on this.&nbsp;<\/span><\/li>\n<li><span style=\"font-weight: 400; font-size: 12pt;\"> Design a really catchy logo and tagline. Hammer it in the minds of people through creative marketing strategies. Always be upbeat and active. You are a salon brand, there\u2019s no scope of being dull. And this should reflect in everything, services to marketing strategies.&nbsp;<\/span><\/li>\n<li><span style=\"font-weight: 400; font-size: 12pt;\"> Have a set of values, culture, traditions for your salon brand. Communicate about it to the entire team. Everyone should be breathing and living the brand culture.&nbsp;<\/span><\/li>\n<li><span style=\"font-weight: 400; font-size: 12pt;\"> Create a philosophy for your salon brand. Provide the audience with an experience, blend your salon in their lives, they should feel like your salon is adding some meaning to their lives.&nbsp;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-size: 12pt;\">This will help you create a strong brand identity and make you outstanding in the market.<\/span> <\/span><\/p>\n<p><span style=\"font-size: 12pt;\">To get in touch with Billez drop in a mail at hello@billez.in<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As we know that every person is unique in their way and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5622,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[29,33],"tags":[31,32,34,35],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Matters in Creating a Brand Identity? - Billez<\/title>\n<meta name=\"description\" content=\"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/billez.in\/?p=4799\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Matters in Creating a Brand Identity? - Billez\" \/>\n<meta property=\"og:description\" content=\"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market\" \/>\n<meta property=\"og:url\" content=\"https:\/\/billez.in\/?p=4799\" \/>\n<meta property=\"og:site_name\" content=\"Billez\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-23T13:36:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-13T11:31:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/billez.in\/wp-content\/uploads\/2019\/09\/salon-brand-identity-2-01-770x400-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"770\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Umang Dureja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Umang Dureja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/billez.in\/?p=4799\",\"url\":\"https:\/\/billez.in\/?p=4799\",\"name\":\"What Matters in Creating a Brand Identity? - Billez\",\"isPartOf\":{\"@id\":\"https:\/\/billez.in\/#website\"},\"datePublished\":\"2019-09-23T13:36:10+00:00\",\"dateModified\":\"2022-10-13T11:31:21+00:00\",\"author\":{\"@id\":\"https:\/\/billez.in\/#\/schema\/person\/13aeed1d2130df44273d139cf7a9718b\"},\"description\":\"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market\",\"breadcrumb\":{\"@id\":\"https:\/\/billez.in\/?p=4799#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/billez.in\/?p=4799\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/billez.in\/?p=4799#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/billez.in\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Matters in Creating a Brand Identity?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/billez.in\/#website\",\"url\":\"https:\/\/billez.in\/\",\"name\":\"Billez\",\"description\":\"Salon Software - Spa &amp; Salon Management System\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/billez.in\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/billez.in\/#\/schema\/person\/13aeed1d2130df44273d139cf7a9718b\",\"name\":\"Umang Dureja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/billez.in\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Umang Dureja\"},\"url\":\"https:\/\/billez.in\/?author=3\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Matters in Creating a Brand Identity? - Billez","description":"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/billez.in\/?p=4799","og_locale":"en_US","og_type":"article","og_title":"What Matters in Creating a Brand Identity? - Billez","og_description":"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market","og_url":"https:\/\/billez.in\/?p=4799","og_site_name":"Billez","article_published_time":"2019-09-23T13:36:10+00:00","article_modified_time":"2022-10-13T11:31:21+00:00","og_image":[{"width":770,"height":400,"url":"https:\/\/billez.in\/wp-content\/uploads\/2019\/09\/salon-brand-identity-2-01-770x400-1.png","type":"image\/png"}],"author":"Umang Dureja","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Umang Dureja","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/billez.in\/?p=4799","url":"https:\/\/billez.in\/?p=4799","name":"What Matters in Creating a Brand Identity? - Billez","isPartOf":{"@id":"https:\/\/billez.in\/#website"},"datePublished":"2019-09-23T13:36:10+00:00","dateModified":"2022-10-13T11:31:21+00:00","author":{"@id":"https:\/\/billez.in\/#\/schema\/person\/13aeed1d2130df44273d139cf7a9718b"},"description":"Brand identity makes you to stand out from your competitors,makes people to recognise and differentiate among the huge number of salons running in the market","breadcrumb":{"@id":"https:\/\/billez.in\/?p=4799#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/billez.in\/?p=4799"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/billez.in\/?p=4799#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/billez.in\/"},{"@type":"ListItem","position":2,"name":"What Matters in Creating a Brand Identity?"}]},{"@type":"WebSite","@id":"https:\/\/billez.in\/#website","url":"https:\/\/billez.in\/","name":"Billez","description":"Salon Software - Spa &amp; Salon Management System","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/billez.in\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/billez.in\/#\/schema\/person\/13aeed1d2130df44273d139cf7a9718b","name":"Umang Dureja","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/billez.in\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Umang Dureja"},"url":"https:\/\/billez.in\/?author=3"}]}},"_links":{"self":[{"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/posts\/4799"}],"collection":[{"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/billez.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4799"}],"version-history":[{"count":1,"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/posts\/4799\/revisions"}],"predecessor-version":[{"id":5623,"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/posts\/4799\/revisions\/5623"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/billez.in\/index.php?rest_route=\/wp\/v2\/media\/5622"}],"wp:attachment":[{"href":"https:\/\/billez.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4799"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/billez.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4799"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/billez.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}